Societe Generale appoints Head of Representative office in Abu Dhabi

Societe Generale has appointed Gonzague de Cerval as Head of its Representative Office in Abu Dhabi, which was created in 2008. Reporting to Eddy Abramo, CEO of Societe Generale Private Banking Middle East based in Dubai, Gonzague de Cerval will be in charge of promoting the activities of Societe Generale Private Banking, the wealth management arm of Societe Generale Group.

This key appointment underlines Societe Generale’s continued commitment to the region and its strong ambitions to develop its wealth management activities in the Middle East. Societe Generale Private Banking has been present in Dubai since 2006 and in Bahrain since late 2009.

Gonzague de Cerval is a graduate of EM LYON Business School and has a degree in Law from Paris University. He began his career at BNP Paribas Private Bank in Luxembourg in 2002. He then joined Societe Generale Bank & Trust Luxembourg as a private banker, in charge of high net worth clients from Greece, the Levant and the Middle East. He moved to Societe Generale Private Banking Middle East in 2007 as a senior private banker, based first in Dubai and then in Abu Dhabi in 2008. He has been strongly involved in the creation of the Societe Generale Representative office in Abu Dhabi, acting as Deputy Chief Representative Officer.